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Organizations express their values through branding (logos, interface design, style guides, etc.). We examine how branding can encourage broad adoption of privacy-preserving technology
Simply Secure's take on branding in open source, with a case study on Tails.
Building trustworthy technology requires more than technical expertise. Interaction design, service design, brand strategy, and writing are needed.
Visual design makes for compelling software; learn about color and how to choose a persuasive color scheme.
Naming software is hard because the name needs to convey a lot of meaning about what the program does to an unfamiliar audience, and do it all using only a word or short phrase. You want something memorable and easy to say – which becomes more complex when designing with... (Read more)
Style guides specify the look and feel of how a company or team communicates with the outside word. Styleguides.io collects examples of website visual standards that maintain a consistent online presence. Brand guidelines typically focus on how logos are treated, while style guides are more extensive – including not only... (Read more)
Here are tips for UX copywriting to explain how your technology works and reduce the need for additional user support.
Last week Google unveiled a new logo as part of an updated brand identity. Professional typographic designers were swift to react. Tobias Frere-Jones, designer of Interstate and other widely-used fonts, said "I really hope this 'e' does not become a thing." Beyond professional designers, the New Yorker's Sarah Larson complained... (Read more)
Thank you to everyone contributing to the Simply Secure Slack channel. Ifyou’re interested in joining, email firstname.lastname@example.org for aninvitation. I’m especially eager to get more UX people in privacy and securityinvolved, so spread the world. Here are some highlights from our recent Slackconversations.Sharing the Rationale for UX DecisionsCheck out Gabriel... (Read more)