2022 was a year full of shifts, adaptations and evolutions for so many in our community. For us, we launched a new identity, welcomed four new team members and three new fiscally sponsored projects, and partnered with many new organizations and funders. And, for many on our team, this year presented several opportunities to meet for the first time in person. These markers of growth and evolution could not have happened without the continued support from our community.
Since 2020, we've been working with our community to rebrand Simply Secure. This post explores how we collaboratively built our new identity as Superbloom.
You spoke. We listened. Why Simply Secure is evolving into Superbloom.
Supported by the Open Technology Fund, our team provided human-centered design and research support for Mobile Surveillance Monitor, a new, public online platform that tracks and maps mobile surveillance threats.
Understanding the different types of users helped us design a better onboarding flow for Snikket, an open source decentralized messaging platform.
Design is all about making decisions. From a rebrand to a feature specification, from a new product to a new logo, every design change presents you with a fresh set of decisions. Personas are a way to help with those decisions.
GDPR is around the corner, and here are our best tips.
I’ve been enjoying the videos from AI Now, an exploration of artificial intelligence and ethics hosted by the U.S. White House and NYU’s Information Law Institute. Co-chairs Kate Crawford and Simply Secure co-founder Meredith Whittaker put together a program focused on issues of social inequality, labor, and ethics in artificial intelligence. AI inspiration Looking at the program through a UX design lens, there were abundant design opportunities to make AI systems more effective, transparent, and fair.
If you're new to UX design, wireframing is a powerful tool to understand how users experience your software. People with technical backgrounds benefit from wireframing because it forces them to take a step back from their coding mentality. Rather than focusing on the technical architecture, wireframing exposes the user-experience structure: how the user moves from one screen to another. Example wireframes taken from GoodUI.org. Both show the same content organized with two different structures, but the left wireframe is better because it discloses choices rather than keeping them hidden.